'CODE'

BLSSD 'CODE' ready-to-wear collection is a bold expression of reinterpreted sportswear codes, urban utility and inspired luxe. Signature typographic treatments using custom printed fabrics and innovative sports flex applications bring the collections 'CODE' theme to life and unlocks the unexpected design crossovers BLSSD is known for.

Designed with instinct, flair and masterful fabric combinations, each piece offers an intriguing balance of juxtaposition; classic and contemporary, masculine and feminine, strength and softness, structure and fluidity, street and sophistication - while always embodying the labels characteristic sensuality and ease. 

Resulting in a distinctive visual language that offers seamless transitions between work and play, elegant and effortless, street and luxe.